Category Archives: media

Social media mystery: the case of the 5000 follower intern

So we were hiring an intern.  Hiring might be a strong word since we're not planning to pay this intern, but I digress.  So I'm reviewing resumes and sometimes if somebody looks promising, I check out his or her Twitter account.  It is at least in part a social media internship, after all.  So one…
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Mammoth tintypes and the magic of the meniscus

Yesterday I attended a rare demo of the 19th-century tintype photographic process by photographer Nathaniel Gibbons at (or at least just outside) Gallery Kayafas, where Gibbons' "Mammoth Plate Tintypes" are on display. For those of you who are not civil war re-enactors, it's worth mentioning that the tintype process was popular in the mid to…
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Mass production at Lufthansa Studios

Recently, I popped in at Lufthansa Studios in Dorchester to see the work of four School of the Museum of Fine Arts MFA students, some of whom had studied with Prof. M.  We saw the meticulously constructed coat check installation of Daniel Cevellos and perused Garett Yahn's Ruscha-esque book of commercial real estate for rent…
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The Grumpy Philanthropist has no time for decimal points

If you think that November has a needlessly negative sound - it starts with NO, after all - then you should look into Movember, the fundraiser that puts ironic facial hair to work to fight cancer.  Grow a moustache, raise money for cancer research, everybody wins. Well, almost everybody. So I went over to the…
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Noblesse oblige: #lbs mayors and dukes should pay it forward

You know that thrill you get when you win a Foursquare mayorship?  Then you probably also know the pain of losing one.  The competition for mayorships can get ugly, so I suggest a little self-imposed winner's curse to keep things friendly: when you win a mayorship, you should send a small gift to the outgoing…
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A prime number of things I've learned about Facebook Ads

Everybody loves advertising, so I figured I'd share some tips about advertising on Facebook that have accumulated on my plate after a few different jobs and consulting projects using them. o. You can get started with Facebook ads on the cheap. Anybody can run ads on Facebook on a CPC or CPM basis (and I'll…
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Sliding down the hierarchy of thneeds at Webinno26

Well, here's one thing that doesn't seem to be in evidence in Sicily: a burbling startup scene.  I dropped in at Web Innovators 26 (it seems only yesterday I was at Webinno18) at the Royal Sonesta to check out the demos and pitches.  As usual, there were some "main dishes" that got longer demo spots…
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Social Media Plagues Six through Eight

I started the passover season with the first five plagues of social media, and despite a considerable transportation delay incurred by of all things a flood, I'm back with a few more plagues this Sunny Easter morning.  To refresh your memory: Spam Corporate Blogs Self-Appointed Experts Accumulationism Constant Partial Attention The Echo Chamber. Dance all…
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The ten plagues of social media and marketing, part I

Tonight is the start of Passover, a holiday celebrating the struggle for liberation with foods designed to remind you of suffering and enslavement.  At one point in the traditional Seder, participants recite the ten plagues visited on Egypt , spilling out a bit of wine for each one in token commiseration for the suffering the…
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Herman Melville two ways, or, a tale of two Gutenbergs

As you may know, the first rule of my book club is, well, I can't tell you the first rule.  One of the other rules is, when it's your turn, you pick the book and that's the book.  No discussion, voting or appeals are needed.  Sure, there's sometimes some friendly wrangling, but when push comes…
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